There’s no doubt that for many businesses, the creative and digital economy is a confusing beast.
The positive impact it can have on business growth is irrefutable, yet knowing where to start, who to speak and what to speak about is a little less obvious.
In July 2016, Think Create Do produced an event simplifying the subject and then in November 2016, as part of Å·ÃÀÐÔ°®Æ¬â€™s Festival of Enterprise, they produced another.
That’s The Way To Do It 2 presented a terrific line-up of speakers, each drawn from the renowned local creative and digital sector:
- Sophia Story – Head of Commercial, 3 Sided Cube Â
- Mitchel Stuart – Founder & Managing Director, Inferno Media         Â
- Tom Wittlin – Digital Creative Director, The Flight     Â
- Michelle Davis – General Manager, WeClick Media Â
- Martin Flavin – Creative Director, Five by Five        Â
- Mike Mallia – Innovation Lab Manager, LV=  Â
- Gemma Harris – Co-founder, Lineup Media Â
- Ed Gould – Creative Director, Carswell Gould         Â
- Cate Murden – Founder, PUSH Mind and Body      Â
If we all know a little bit more about data, content marketing, virtual reality, and website and app development – and if we know who to speak to in order to learn more – then all our businesses will grow.
In their own unique ways, these ten speakers enabled budding entrepreneurs and established businesses to understand the rewards a digital focus can offer.